ALL NEW - Parts are not interchangeable with previous design.

 EXCLUSIVE - Imported product.

 UNMATCHED - Almost as good as the competition.

 FOOLPROOF OPERATION - No provision for adjustments.

 ADVANCED DESIGN - The advertising agency doesn't understand it.

 IT'S HERE AT LAST - Rush job. Nobody knew it was coming.

 FIELD TESTED - Manufacturer lacks test equipment.

 HIGH ACCURACY - Unit on which all parts fit.

 FUTURISTIC - No other reason why it looks the way it does.

 REDESIGNED - Previous flaws fixed - we hope.

 DIRECT SALES ONLY - Factory had a big argument with distributor.

 YEARS OF DEVELOPMENT - We finally got one to work.

 BREAKTHROUGH - We finally figured out a use for it.

 MAINTENANCE FREE - Impossible to fix.

 MEETS ALL STANDARDS - Ours, not yours.

 HIGH RELIABILITY - We made it work long enough to ship it.

Copyright Family Guardian Fellowship